Building your personal brand may be easier than you think, but you have to work towards it step by step. Making a business card should be your first step, followed by learning your field, building your credibility, and remembering your essentials. Your brand is not just your reputation. Your brand is also what people perceive when they search for you online. Remember that it can take years to build your personal brand, so start by setting aside some time each week to work on it. You want to keep adding to what you already have because each step is a step towards successfully building your business and your life around your personal brand. Click here to read the rest of this article on Inc Magazine! _____________________________________________________ Maria Matarelli is a columnist for Inc Magazine. Maria writes for the Agile Insights column. She is the Founder and President of Formula Ink and Co-founder of the Agile Marketing Academy. Maria has achieved more than 16 industry certifications and leads a team of experienced consultants and trainers to lead businesses to achieve breakthrough results. Published author of the book, Workaholic? A 12-step guide to having a life and getting things done. Maria invites people to push past limiting beliefs and discover how to live the life they’ve always dreamed of.