Being Agile is now more important than ever before. More businesses are realizing that they need Agile Marketers to connect with consumers and get their message across. Agile Marketers are able to reach consumers faster, and today’s environment is perfect for Agile Marketers to thrive. Today’s new technology allows us to have real-time information about consumers at our disposal. As Agile Marketers, we can accurately identify ideal customers needs.
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Maria Matarelli is a columnist for Inc Magazine. Maria writes for the Agile Insights column. She is the Founder and President of Formula Ink and Co-founder of the Agile Marketing Academy. Maria has achieved more than 16 industry certifications and leads a team of experienced consultants and trainers to lead businesses to achieve breakthrough results. Published author of the book, Workaholic? A 12-step guide to having a life and getting things done. Maria invites people to push past limiting beliefs and discover how to live the life they’ve always dreamed of.